The rich need not be bothered with expensive fill-ups at the pump.

Electric Roadster Reaching the Streets

After several years of development, the Roadster - with sleek lines like a Ferrari or Porsche and a sticker price of $109,000 - officially moves from the drawing boards to the market next week when Tesla’s first store opens. It’s near the University of California, Los Angeles, in the city’s toney Westwood neighborhood where Beverly Hills, Brentwood and Hollywood practically intersect.

“Because it’s Hollywood and glamorous, this is the flagship store,” Snyder said.